Instagram Earnings Estimator

Two simple models: RPM-based (views → ad revenue) and Sponsorship (flat brand deals). Try both — many creators mix programs.

Avg views per post/reelRPM (USD per 1,000 views)Number of posts

RPMs and brand rates vary widely by niche, region, and seasonality.

Instagram account lookup

Enter a username to open the profile (API optional later).

Estimated ad-based revenue

$3,600

Formula: (Views per post / 1000 × RPM × Posts).